Wednesday, 15 June 2016

Lip Lure's from Illamasqua

Hi Guys,

Illamasqua have launched a whole new range of gorgeous glossy liquid lipsticks today. To go alongside the Lip Lure that already launched in their Hypnotica Collection for Summer.

I think its lovely to see a glossy liquid lipstick hit the market, as much as I do love my matte lips. It's nice to have a bit of a change and offer a little bit more to the liquid lipstick world. 
But it's not Illamasqua's first foray into the liquid lipstick market either, having previously launched four matte shades, however these have all been limited edition colours. I have reviewed them HERE, if you're interested to see how they differentiate. However as far as I know, all ten shades in the Lip Lure's are permanent. 

There is such a fantastic selection of shades available in this collection, from nudes to brights and even a gorgeous dark green. I have three of the shades available, but the collection also includes; Embers; a bright orange, Jus; a dark berry, Orchid; a blue toned dark purple, Nebulus; a deep darkened green, Rose; a rosy pink, Sorbet; an orange toned red and Virtue a true classic red. 
However the three shades I've picked up are definitely more a part of the pink family. Pow which is perfect for summer, with it's bright fuchsia pink colouring. This is the shade that's included in the Hypnotica collection, it's got fantastic pigmentation, as they all have actually. You only need one swipe of the wand and you get a brilliant amount of colour pay off from them.

I also have Bloom, which is probably my favourite, as it reminds me the most of my favourite Glamore Lipstick in Rosepout. It's a pretty pink toned nude shade, really wearable and great for everyday. Then there is also Dusk; a darker rosy pink. All three have been so comfortable to wear, as they're so creamy, to the point that I've actually forgotten I had them on. Plus even when I have forgotten, they've lasted on the lips so well, without fading unevenly, due to their long wearing formulation. 
One of my favourite things about them is the packaging, I love how the colour peeks through the sleek glossy black tube, through the form of the Illamasqua logo. But the wand is a real winner here, instead of a traditional dofut applicator, its a flatter sponge applicator. As it has a flatter side, this helps to apply the colour and fill in the lip. But if you were to turn it onto its thinner side, this is great to line the lips with as its so much more precise. I've used Bloom quite easily without a lip liner, which I think is fantastic when it comes to apply a look quickly and with minimal product. 
(Swatches: Left to Right - Pow buffed, Pow, Dusk buffed, Dusk, Bloom buffed and Bloom)
I really cant fault these at all, they've already become one of my most reached for lip products over these past few weeks. Especially the shade Bloom, which I am head over heels in love with. However that hasn't stopped me eyeing up a couple more to the collection... Rose... But I could see myself adding them all to my collection, as I'd quite comfortably rely on these more often in other shades too.

They are all available from Illamasqua for £19.50 each, online and in-store.

Eloise x


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